I am wondering if it is a good idea to take a blog and post a portion of it here with a link that reads "read more". I have seen this method used a few times and I have used it a few times. The idea is to drive traffic to a different site.
Here's and example:
"Mortgage rates are goin' up, and I'm lookin' forward to it!
|3/5/2008 4:22:56 PM|
|The news happens so fast, it is hard to keep up with it sometimes. This is especially true for the finance industry abroad from credit card companies to mortgage lenders; each day comes with it a new set of challenges and sometimes setbacks reiterating to us all that these surely are "trying times".|
There is a tricky and somewhat elusive equilibrium that must be... Read More"
I am not sure if this is a good idea or even how well this works. So far every post that I have posted like this on AR has yet to yield any comments, which makes me wonder... How many of you actually click the link to read the entire article? Do you read the snippet and just pass on the chance to read the entire article to avoid leaving the site your on, or do you actually take the time to read the entire article?
Any suggestions on making this work more effectively? I read a blog post by Ed Nailor a while back and if I recall correctly, he included an action call. He used an introduction to the blog, a snippet, and a link; he then asked people to read the entire article before coming back to comment... There were dozens of comments. So what do you all think? Is this an effective strategy?
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