I am guessing that a carefully planned and well written article will pull better than a blog that someone writes on the fly. I write most of my blogs on the fly... and I have met with success. I have definitely extracted business from the web via my current style of blogging. I will definitely continue this style of blogging but I may change it up on my personally owned blogs.
AR is AR and I am here more for the business to business relationship that I have developed and to learn from other seasoned professionals. It is a bonus that many individual people find my articles here and contact me for business.
I am putting up a blog that will be located on my www.northcountryloans.com website when I take the site live. I love to just think up a post as I am writing it, but I think for my business blog I am going to actually write them as though I am writing an essay that will be graded.
I will keep my language simple enough that you will not need to be a trained mortgage professional to read and understand but I think that if I actually take the time to write my articles that they will kick back a bigger return... Especially on my own personally owned blogs.
Have any of you experiemented with both? Have you tried writing "freehand" blogs on one blog format and carefully orchestrated articles on another? I am curious about this... I will be putting this into motion myself soon and I will write my results here on AR. In the meantime I would love to hear of any experiences that any of you may have had with regard to a change in writing style and a direct increase or decrease in your business.
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